Showing posts with label Design. Show all posts
Showing posts with label Design. Show all posts

Thursday, August 12, 2010

Serving up new bloggers, new logos

On Tuesday night, over a few rounds of blonde Sweaty Betty’s (Boulder Beer Company), Scoats invited me and my graphic design partner, Kortney, to be contributing bloggers for Hop Angel Brauhaus – and we couldn’t be more stoked! Kortney, her husband Joe, and daughter Elizabeth live in Fox Chase and are huge fans of the friendly people and unbeatable brew list at the Grey Lodge.

So when Kortney heard that Scoats and Patrick bought the old Blue Ox Bistro – she was excited to not only introduce us to her new neighborhood bar owner, but she was especially pumped to serve up our logo design expertise.

Going off of Scoats’s ideas that he talked about in earlier blog posts, we came up with a few sketches that he wanted us to share with his bar-goers and blog readers.

Tell Scoats what you think. Can you picture either of these designs on the pub’s beer glasses? Leave a comment at the bottom of this post!

Design 1 (top design): This logo idea incorporates the red background from Scoats’s research about the Weimar Republic, and the wings and halo are a more literal representation of the angel.

Design 2 (bottom design): Here, we used a very traditional font for “Hop Angel” paired with a Bauhaus font inspired by a school in Weimar, Germany: The Bauhaus school for the word "Brauhaus."

We really think Hop Angel Brauhaus is going to be the Northeast’s new favorite place that serves us German pints, keeps us company, and hosts game-day get-togethers. So we’re excited to help contribute to this bar’s design choices and grand opening this fall!

Cheers, Aimee & Kortney